By Jon Holiday/Owner – Radio Consulting Services Last month the second annual “State of Media” research report was released. This newsletter will focus on the Radio portion. I encourage you...
By Jon Holiday/Owner – Radio Consulting Services Specialty programming has long been a valuable tool in radio—but how valuable it is for your station depends on a few key factors: What kind...
By Jon Holiday/Owner – Radio Consulting Services Radio stations invest heavily in promotions, trip giveaways, cash prizes, and concert experiences. They usually span weeks, with big campaigns, web pages, and...
By Jon Holiday/Owner – Radio Consulting Services We live and breathe radio, but our listeners are juggling busy lives—family, work, and endless to-do lists. Radio is free and always available...
By Jon Holiday/Owner – Radio Consulting Services After 30+ years as a programmer and consultant, to this day I have a love for radio and still look forward to starting...